SelvaRey Rum

BRED TO RAISE THE BAR In much of the world, rum is worshipped as the pinnacle of civilization. Yet many Americans think of the sugarcane spirit as the bottom rung of the liquor ladder. Three brothers teamed up with fellow rum aficionado Bruno Mars to elevate the category to its rightful place alongside the finest vodkas, tequilas and whiskeys. They scoured the world to find a master blender who was up to the challenge.

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